George is a designer and place strategist working across identity, landscape, heritage and culture. Founder of FONTIS, he led the identity and heraldic design for the newly established Harrogate Town Council. His work also includes Pinewoods Revealed, reconnecting the town’s historic woodland with its spa heritage, and contributions to Harrogate’s emerging Neighbourhood Plan. Through research, design and storytelling, he explores how the deeper character of places can inform their identity, development and future.

Kate brings a varied background spanning senior executive support, business operations, property, start-ups and research and development. Her experience includes coordinating people, events and complex projects, combining practical organisation with an entrepreneurial approach to new ideas and ventures. Having worked across different sectors and environments, she brings an instinct for making connections, recognising opportunities and bringing people together. Her interests extend to culture, creativity and the possibilities that emerge when different disciplines and experiences meet.

Pete is a leadership strategist, educator and adviser whose international career spans organisational change, education and social innovation. He has worked with the British Council and Royal Mint, helping people and organisations rethink how they lead, learn and work together. His projects include How Others Lead, bringing leaders from different sectors together to exchange ideas and tackle shared challenges. He also works with agency4D, bringing experience in coaching, cultural change and building relationships across organisations and communities.

Martin is Director of Brand & Innovation at LeedsBID and Festival Director of Leeds International Festival of Ideas. His career spans the music industry, education and cultural placemaking, including 14 years working with international artists at EMI and a senior role in establishing Leeds City College. He brings extensive experience in developing ambitious cultural programmes, engaging audiences and building partnerships across business, culture and communities. He is also a trustee of Thackray Museum of Medicine.

Mark is a cultural entrepreneur, art collector and designer whose work spans historic buildings, interiors and contemporary art. He transformed Harrogate’s Grade II-listed Chapel into an extraordinary home and hospitality venue, featured on Channel 4’s The Restoration Man, and helped curate Richard Wilson’s The Italian Job installation in Turin. He is also the founder of A Modest Show, a nomadic contemporary art gallery and curatorial venture exhibiting at international art fairs, including Art Rotterdam, Artissima and the British Art Fair.

Noah is a creative director working across brand, design, preventative health and the built environment. He is Creative Director for Gym For Your Skin (GFYS), a preventative skincare brand combining science-led formulations, innovative materials and a focus on long-term skin health. His wider interests span architecture, contemporary identity and the relationship between design and wellbeing. He is particularly interested in how creative thinking can shape the spaces, systems, products and experiences that influence everyday life.